The numbers
In a groundbreaking move for the podcasting industry, Alex Cooper has signed a staggering $125 million deal with SiriusXM in 2024. This contract follows her previous $60 million agreement with Spotify, which was the largest exclusive deal for a woman-led podcast at the time.
Cooper, who began her podcasting journey with Call Her Daddy in 2018 alongside Sofia Franklyn, has transformed the show into an interview-focused format after going solo. Today, the podcast boasts approximately 10 million listeners, a testament to her influence and popularity in the media landscape.
In addition to her podcasting success, Cooper has founded Unwell Productions in 2023, aiming to expand her reach within the entertainment industry. “This has always kind of been the plan. This is a massive moment for Unwell’s evolution into a fully integrated media company,” Cooper stated, highlighting her ambition to diversify her projects.
Cooper’s ventures extend beyond podcasting. She is set to produce the reality dating series Love Overboard, which will premiere on Hulu on March 26, 2026. Additionally, she is involved in the upcoming Hannah Montana 20th Anniversary Special, scheduled to air on Disney+ on March 24, 2026.
Cooper graduated from Boston University in 2017, and since then, she has rapidly ascended to become one of the most recognized figures in the podcasting world. Her marriage to Hollywood producer Matt Kaplan further intertwines her personal and professional life, as they navigate the complexities of fame together.
As Cooper continues to expand her brand and influence, observers are eager to see how her new ventures will unfold. With her track record of success and a growing audience, the future looks bright for the podcasting powerhouse. Details remain unconfirmed regarding her next projects and collaborations, but her trajectory suggests that she will remain a dominant force in the media industry.